AI Insights · Timothy · January 2023
Top 5 Wellness Apps on Android in Brazil: Q4 2022
Discover the performance trends of the top 5 wellness apps in Brazil on the Android platform during Q4 2022, including insights into downloads, revenue, and active users.
In the fourth quarter of 2022, the wellness app category on the Android platform in Brazil saw significant activity. Here, we provide an overview of the top five wellness apps based on data from Sensor Tower, highlighting trends in weekly downloads, revenue, and active users.
Super Slime Simulator: DIY Art from Dramaton experienced a notable peak in weekly downloads, reaching 132K in the week of October 24. However, downloads saw a decrease towards the end of the quarter, stabilizing around 29K by the last week of December. Weekly revenue for the app fluctuated, peaking at $57 in late October and late November. Active users followed a similar pattern, with a high of 532K in October and a decline to 192K by the end of December.
Atma | Meditação e Bem-Estar by Telefonica Vivo showed a consistent increase in weekly downloads, starting at 36K in late September and peaking at 76K in the final week of December. The app's weekly revenue was relatively stable, with a notable peak of $1.1K in early October. Active users also saw a steady rise, reaching 119K by the last week of December.
Wellhub (Gympass) maintained a steady performance in weekly downloads, fluctuating around the mid-20K to 30K range throughout the quarter. Active users for Wellhub remained relatively stable, peaking at nearly 588K in mid-October before settling around 493K by the end of December.
Mininote demonstrated an impressive spike in weekly downloads, reaching 131K in late October. However, downloads saw a sharp decline in the following weeks, ending the quarter at around 5.7K. The app's weekly revenue remained modest, peaking at $26 in early November. Active users peaked at 115K in late October and then decreased to approximately 29K by the end of December.
Duto saw significant growth in weekly downloads, peaking at 65K in late November. Weekly revenue also showed an upward trend, reaching $1.1K in early December. Active users followed a similar trajectory, peaking at 87K in early December and ending the quarter at around 81K.
These insights reflect the dynamic nature of the wellness app market in Brazil on the Android platform during Q4 2022. For more detailed analysis and data, visit Sensor Tower.